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Data as of April 2023
"Emails reached" typically refers to the number of email messages successfully delivered to recipients' inboxes
"Open rate" refers to the percentage of email recipients who opened a particular email message out of the total number of emails delivered in an email campaign.
click through rate
"Click-through rate" (CTR) is the percentage of email recipients who clicked on a link within an email message out of the total number of emails delivered in an email campaign.
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